The annual gathering for Chinese manufacturers, NZ buyers and Pacific trade partners — three days of sourcing, signing and showcasing across 13 industries at the New Zealand International Convention Centre.
Numbers from the 2024 and 2025 editions — verified by host chambers and on-site buyer registrations.
Whether you're a Chinese exporter looking for an NZ foothold, a Kiwi buyer sourcing your next range, or simply curious about the products — there's a pathway for you.
Showcase your products to 12,000+ visitors and 1,900+ NZ professional buyers across three days.
Complimentary trade pass for retailers, distributors, importers and procurement teams.
Free entry for the public on 21–22 November. Discover authentic Chinese brands, food, gifts and cultural showcases.
Now in its sixth edition, the New Zealand–China Products Expo (NZCPE) brings government-vetted Chinese manufacturers face-to-face with New Zealand and Pacific buyers. Hosted by China's Ministry of Commerce and CCPIT Guangdong, and delivered locally by New Zealand EJ Holdings, the expo has become the country's primary annual platform for sourcing, partnership and trade dialogue under the China–NZ FTA.
In 2025 alone, on-site transactions reached 20 million RMB, with intent contracts of 70 million RMB — supported by 16 NZ business chambers and trade buyers including Foodstuffs, The Warehouse Group, Mainfreight, Noel Leeming and Metro 10.
From everyday consumer goods to renewable energy and digital services — curated to align with New Zealand's largest import categories from China.
NZICC is Auckland's new flagship convention venue — five minutes from SkyCity, central to the CBD, 30 minutes from Auckland International Airport.
Auckland CBD · New Zealand
Co-hosted by China's Ministry of Commerce and CCPIT Guangdong, supported by New Zealand's leading business chambers.
Early-bird booth pricing applies until 31 July. Stands are allocated by industry zone — apply early for prime placement.
Read more →The Shaanxi heritage arts zone was the visitor favourite; food & beverage led on-site sales for the second year running.
Read more →Electrical machinery, furniture and plastics continue to lead NZ imports from China — full breakdown by Statistics NZ.
Read more →Booth allocations close 30 September 2026. Buyer and visitor registration runs until the doors open.